shop harare

Polarised Sunglasses

shop charlie

tamarin’s birthday edit

in celebration of our founder and CEO’s birthday, tamarin has curated her first ever birthday collection! each pair selected by her to form this exclusive edit. add these styles to your cart and receive our signature packaging, including the premium synthetic pouch and microfiber cloth. join us in the celebrations and shop these styles now!


AW22 drama

command attention in your iamtrend eyewear. shop nandipha’s picks now!

back in stock

our most-loved eyewear styles are back and ready to be worn by you.

looks we’re




we LOVE seeing the way you style our eyewear. whether you’re creating content or out for a bite, snap a picture and tag us! every month we select a few tagged posts for our “looks we’re loving” segment; tag us in your favourite pair, and you could be featured.

about us

iamtrend originated from the ambitions of a rebellious spirit driven by a passion for fashion and luxury products. Distinguishable by international standards and an unmatched shopping experience. The deeply rooted philosophy behind the brand is about more than just being ‘on-trend’; we are here to celebrate and inspire the unapologetic YOU!