iamtrend, are you?

It’s just a little CRUSH… Say hello to your new Summer Love.

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iamtrend Shades

Shades right off the runway and into your cart.

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iamtrend Opticals

Channel your inner girl-boss, shop our selection of opticals.

A SUMMER SOIRÉE...

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Last Chance

London Opticals – Black

R350

SHOP SHADES

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TRENDING
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Zoe Shades – Tortoise

R300 R250
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Millie Shades – Tortoise

R300 R250

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about us

At iamtrend, our mission is to be the leading fashion eyewear destination by giving our babes an authentic, curated iamtrend experience. Our philosophy is more than being “on trend”, it’s about being unapologetically YOU!

What once started as a small clothing label rapidly evolved into one of South Africa’s hottest eyewear brands. All our items are available online, offering our customers an exclusive, unique shopping experience.