iamtrend, are you?

It’s just a little CRUSH… Say hello to your new Autumn fling.

Dylan-Shades---Tortoise

iamtrend Shades

Sunglasses right off the runway and into your cart.

Hamilton-Opticals---Flatlay

iamtrend Opticals

Channel your inner girl-boss, shop our selection of clear eyewear.

JUST DROPPED AW19 KEY PIECES

Ming-Shades---Pink

HERE FOR A GOOD TIME, NOT A LONG TIME

get your designer inspired eyewear while you still can

Sale!
Sale
Last Chance

Kendal Shades – Nude

R261 R217
Add to Wishlist
Sale!
Sale
Last Chance

Olivia Shades – Black

R261 R217
Add to Wishlist
Sale!
Sale
Last Chance

Stella Shades – Yellow

R261 R87
Add to Wishlist
Sale!
Sale
Last Chance

Round Retro Shades – Transparent Blue

R261 R87
Add to Wishlist
Sale
Last Chance

Intergalactic Shades – Red

R261
Add to Wishlist
Sale!
Sale
Last Chance

Serena Shades – Tortoise

R261 R87
Add to Wishlist
Sale!
Sale
Last Chance

Soho Shades – Tortoise

R261 R87
Add to Wishlist
Last Chance

Copenhagen Opticals – White

R304
Add to Wishlist
Sale!
Sale
Last Chance

Wintour Shades – Black

R261 R87
Add to Wishlist
Sale!
Sale
Last Chance

Lennon Shades – Yellow

R261 R87
Add to Wishlist
Sale!
Sale
Last Chance

Victoria Shades – Lilac/ Orange

R261 R217
Add to Wishlist
Sale!
TRENDING
Sale
Last Chance

Gigi Shades – Nude

R261 R217
Add to Wishlist
Last Chance

Seoul Opticals – Tortoise

R304
Add to Wishlist
Sale!
Sale
Last Chance

Serena Shades – Red

R261 R87
Add to Wishlist
Last Chance

Poppy Opticals – Nude

R304
Add to Wishlist
Sale!
Sale
Last Chance

Designer Shades – Sea Green

R261 R217
Add to Wishlist
Sale!
Sale
Last Chance

Stella Shades – Green

R261 R87
Add to Wishlist
Sale!
Sale
Last Chance

Waldorf Shades – White

R261 R87
Add to Wishlist
Last Chance

Brooklyn Opticals – Nude

R304
Add to Wishlist
Last Chance

Shanghai Opticals – White

R304
Add to Wishlist
Sale!
Sale
Last Chance

Delevingne Shades – Sea Green

R261 R217
Add to Wishlist

SHOP BEST SELLERS NOW

LAST WEEK'S BEST SELLERS

Last Chance

Naomi Shades – Tortoise

R304
Add to Wishlist
Last Chance

Seoul Opticals – Tortoise

R304
Add to Wishlist

BECOME AN

INSTAGRAM

about us

iamtrend is stemmed from a deep routed passion for ladies fashion eyewear. Everything we do is focused on bringing our customers the latest international eyewear trends. Our philosophy is more than being “on trend”, it’s about being unapologetically YOU.

What once started as a small clothing label rapidly evolved into one of South Africa’s hottest eyewear brands. All our items are available online, offering our customers an exclusive, unique shopping experience.